Kathy Riordan

Kathy Riordan
Location
Florida, United States
Birthday
April 27
Bio
One woman's view of life and the universe. Follow @katriord on Twitter.

MY RECENT POSTS

Kathy Riordan's Links

I also write here
A little about me
Some of my work on Iran
Articles on World War II
Twitter Is What You Make It
Christmas
What I Can't Write About
Where I've Been, Where I'm Going
Some great stuff around here
Poetry, if you like that sort of thing
Editor’s Pick
AUGUST 25, 2011 9:10PM

Life Before Apple

Rate: 16 Flag

 

adameve

Our collective 21st century consciousness is bookended by an apple--one in Eden, another in Cupertino.

I dreamt last night of Warren Buffett, Warren Buffett in the back seat of an old convertible mugging for the camera with Charlie Munger, Warren Buffett enjoying a Dilly Bar from Dairy Queen, Warren Buffett being generally silly.

But really, my subconscious was pondering Steve Jobs.

Based solely on the news that broke late yesterday after market's close, it's easy enough to understand the dream's genesis, as the leap from Steve Jobs to Warren Buffett, and issues of succession, is not very far.  

The news that Steve Jobs was stepping down should have come as a surprise to no one, yet the timing still jolted, ripped its upside down magic on the market and a stock historically climbing more up than down.  It was 2004, the same year my husband got the same presumptive diagnosis, that Steve Jobs was told he had pancreatic cancer--not the six-month-death-sentence garden variety adenocarcinoma, but the rarer, more survivable islet cell.   Since then most have realized that the genius of Apple was on an hourglass.

People have a way of stressing about corporate succession, particularly when the corporations are large and powerful and above all successful, as both Apple and Berkshire Hathaway have been.  No small amount of stockholder nail biting has gone into the anticipation of Warren Buffett's ultimate stepping down at Berkshire.  No small amount of the same has gone into the anticipation of Steve Jobs leaving the helm of Apple.  There was fretting at the initial diagnosis and his Whipple surgery, sweating at the more recent liver transplant, despite his continued appearances at corporate announcements, product launches and events.

Curiously, on this day when most of the business news was expected to be about Steve Jobs and his late Wednesday announcement, Warren Buffett managed to eclipse it with a brainstorm from the bathtub, a decision to invest $5 billion in Bank of America, a lightbulb moment meant to renew the collective spirit of investing in, and believing in, America, the future of America, the future of the marketplace and depressed financial stocks.  As Apple stock took a hit overnight, Bank of America soared this morning, some cosmic yin and yang playing out in global trading.

There was life before Apple.  I remember it.  As someone who went to college in an age when the only computers were the size of classrooms and the select few who actually studied them carried around punchcards and pens in their pockets, a good old Mac would have really revolutionized my college experience.  That manual typewriter I carted off to school from my parents' bedroom with the black/red ribbon slightly askew had none of the pep and imagination of the creations from Cupertino. 

first-Apple-1-computer 

A few of my acquaintances were finally getting those boxy almond colored personal computers with boring aquarium fish screensavers and flashing green dots when I first heard of the MacIntosh.  To many of us it sounded like the equivalent of Betamax, maybe better than the competition but likely to be buried by it, a dinosaur in waiting.

I didn't tiptoe into the world of Apple ownership until the iPhone launched, then bought a first generation iPhone and my first MacBook on the same day, land yacht and its tender, all purchased with the proceeds of a few shares of Apple stock I'd bought several weeks earlier.

As skeptical as I was about the charms of Apple, I was hooked, and never went back.  I was not alone, which has insured the continued rise of the stock price over several new incarnations of the iPhone, the iPod and now the iPad.  Early resisters have surrendered, and those who held onto their Blackberries and Droids now have either replaced or supplemented them with iPhones.  Households that once had a single iPhone now have several.  Old iPhones and iPads give way to newer, faster, flashier ones.

We are officially addicted. 

For all the concern over the future of the company and the stability of the stock price, my thoughts still go to Steve Jobs, who is, above all, battling a battle and has realized that a certain time he hoped would never come finally has.

Apple will continue.  The world has been forever changed.  I dream of Dilly Bars.  Warren Buffett takes a memorable bath.  There's a chicken in every pot, and oil for the lamps of China.

I pecked away this morning at a hotel keyboard, an aging PC in the business center, and wished it was a Mac. 

steve_jobs_1

 

 Steve Jobs beams with pride at the 1984 launch of MacIntosh.

In a 2005 commencement speech to Stanford graduates, Steve Jobs talks about connecting the dots, finding your passion, and living in the face of death. 
 
"Adam and Eve" by Lucas Cranach the Elder, 1526. 

Your tags:

TIP:

Enter the amount, and click "Tip" to submit!
Recipient's email address:
Personal message (optional):

Your email address:

Comments

Type your comment below:
Kathy, if I had known you back around 1984 I might have succeeded in getting you hooked on Apple back then! That was the year I bought a used Apple IIe from a client and the beginning of 27 years and counting of Apple computer purchases. While Steve Jobs deserves huge credit for his ideas and vision credit is also due to the many Apple customers who purchased the many products over the years and kept the company in business! Thanks for presenting this nice tribute to Steve Jobs and Apple.
John, I confess to being a late bloomer. Ah, to rewind.
Apple addict here. Kathy, this is so well put together and some of your phrasing was appleicious.

I'm disappointed Warren couldn't come up with a better bubble in his bath though - BOA? really? ug.
I am thankful for the minds like Steve Jobs that have made my life so much more expansive and enjoyable. I-Pads are unreal.
Folks of our generation really have lived through a technology revolution. I actually wrote out several 3,000 word essays in longhand. Legibly too. The Mac was the leading product of its kind and Jobs will go down in history as the creator of two or three world changing devices.
Steve Jobs has had one of the most spectacular business careers of anyone ever.

Founded Apple. Got fired. Founded Next and Pixar. Turned them into multi billion dollar firms.

Then to top it off, took an Apple that was on the verge of terminal rot and turned it into his original vision and in the process, the most valuable American firm by market capitalization -- essentially tied with Exxon for #1.

He didn't listen to what customers thought they wanted.

He designed products that they would have dreamed of owning, if they had the imagination.

That's what I thought about, anyway, when I heard the news.

We all knew his health wouldn't hold out indefinitely.

So, I was thinking what a remarkably brilliant career.
Kathy,
I used a PC at work...had to. But, since the first Apple computers, that's all I've owned at home. Now there are 4 of them in the house, plus the iPhone, iPod, and maybe someday an iPad! Really nice and interesting article, tinged with sadness for us all, and particularly for you. All the best!
Nice tribute.... I dated an Apple game developer before there was Windows. I first worked on a Wang, and dialed in to bulletin boards and the library in 1990 to do my graduate research from home in my jammies... my first was a powerbook 540c, a small screen in a heavy notebook with system 7.0! Woo-hoo! I've never looked back and you'll have to pry my Apple products from my cold dead hands...

Steve Jobs is a brilliant, special, actualized man. I really can;t imagine him using his gifts and talents any better than he has.

To Steve: Enjoy your time, thank you for the tools that make out life better...
I still miss the Woz. But Jobs pretty cool too, so I'll miss him as well.

:D

I never had an Apple, got a Commodore and it was pretty sweet.
never used an Apple product yet I know Genius when I see it. Thanks for this. r.
an apple a day.....! we are health freaks ....
I haven't thought abo9ut Dilly Bars in quite some time; now, darn it, I want one, and the nearest Dairy Queen is 30 miles away! I was a computer laggard: when I started college teaching in 1987 I did not know how to use a computer, and managed to get through two years before a kindly IT guy wrote some instructions I was able to understand and follow. Now, as you say, I can't imagine life without one--though I often tell students, "You know, Herman Melville wrote "Moby Dick" without a Mac or a PC." One student said, "Yeah, and if he had one it'd be twice as long." Touche!

Beautiful writing here, Kathy; a delight to read.
Although I immediately bought an iPod Touch in 2007, which is close, my first true Apple just came in June, with the iPhone, which has changed my life. No sarcasm, no hyperbole...but you know. Changed my life, minor ways but significant. Thanks for this, a pleasure to read (and to remember; my manual typewriter sits by my desk still. Kinda dusty).
Apple is an interesting example of style beating functionality.

Apple once gave me fifty computers for one of my nonprofits. I hated them.

I've built computers from scratch. I know what goes into a computer. Apple had some justification to exist when they developed their own hardware options, but now that they have succumbed to Intel Chips, the fact remains there isn't anything you can't do faster on a PC. I know graphics people who swear by Apple products, and then swear at them when they see how I can do exactly the same things on a PC, at a thousand dollars less.

Over the past five years - on the strength of the Iphone and the Ipad - Apple has increased it's market share from 4% of the PC market to 11%, and now ranks 3rd among PC makers.

On the other hand, that means that 89% of the market has ignored Apple.

Apple makes sexy, attractive, seductive products - until you do head to head feature by feature comparisons.

A MacBook Pro with the 2 GH Quad Core I7 chip, 500
GB hard drive, 4 GB of RAM and 15 inch screen goes for $1800 from the Mac Store.

I paid $1000 for a Lenovo with the same specs....and 8 GB of RAM.

Its a matter of style over substance. Apple has great style, but it offers less bang for the buck than almost any other pc maker.

Steve Jobs is a great businessman....a visionary. His company is highly profitable because they charge a premium price for his products.

I wish him well. The company, I can take or leave, and prefer to leave.
If, Ms Riordan, you actually did attend university when stacks of punch cards a yard high were used to program those "ancient machines," then you must be using your daughter's photograph at the top of your blog. . . . Now I've got to say one more thing; I enjoyed reading your playful and well-informed prose; but cleverness, grammatical dexterity, & solid information are not always enough to "break on through to the other side (The Doors)". No, it'll take somewhat more than that: perhaps an uncanny intuition, these days. I don't really know myself, you see. But, and you must admit this, the oracular prose of Martin Luther King definitely caught the attention of the entire nation from 1955 to 1965, or there abouts, when he was murdered.

Top flight business men like Buffet & Jobs don't have to worry about being murdered. No, they just have to worry how far their genetically-assigned longevity will carry them.

Yours most cordially,
Don Stacy
Almost a dream-like composition. You never quite leave the introduction, so the whole article is hypnotic and personal. Well done.
I bought a Mac for myself in 1987 or 1988, I think, having used them at work and found them to be nice machines. I've switched back and forth between Windows and Mac machines for personal use over the years, but for the past five years or so it's always been a Mac for me. They're good machines, and they've had a good influence on the computer industry.
Your thoughts here and the Mac rule...
This is terrific, Kathy! Does anyone beside me remember the slide rule? And what did all those punch cards actually do?